Be more with Copilot in Retail
Be more personal, productive and profitable with Microsoft Copilot. Unlock resilient, responsible retail growth – capitalizing on opportunities intelligently and efficiently, while doing what matters: For people, your profitability and the planet.
Power regenerative retail experiences with Copilot
For customers
It’s Bernie’s grandson’s birthday soon. The gift at the top of his wish list is the big new release in his favourite gaming franchise. Bernie knows that his grandson will receive the game from his parents, but he’s struggling for gift ideas of his own.
Unfamiliar with the world of gaming, Bernie turns to Copilot to ask for recommended gifts for his grandson. Copilot provides a list of suggested accessories for the game – informing Bernie that the most exciting feature of the new title is that it’s now compatible with a new VR headset. Bernie now has perfect gift in time for his grandson’s birthday.
For store associates
Jordan has taken a job at consumer electronics store, which stocks thousands of items. But Jordan isn’t much of a techie and isn’t familiar with many product lines. He needs to improve his knowledge of the product range, so he can be more confident when advising a diverse range of customers.
With Copilot by his side, Jordan has access to a galaxy of product information and insights. He can advise customers on any alternative products, to better suit their needs, as well as receiving automated reminders for any relevant promotions. With Copilot, Jordan be more confident in his role.
For supply chain leaders
Both professionally and personally, Jenny is an environmental advocate. As part of the operations team at the electronics store, she oversees supply chain efficiency, and she’s also a member of a working group set up to reduce waste generated by consumer electronics.
By using the copilot capabilities in her supply chain platform, Jenny can rapidly analyze operational data, surface real-time recommendations, provide guidance on supplier selection and optimize last mile logistics. She can track the progress of these initiatives via a chatbot interface, and ultimately be more fulfilled in her role.
Let Copilot guide the way you work
Create channel-less customer experiences
Embrace the power of Copilot to enable truly channel-less, personalized experiences for customers, ensuring consistency across every online and offline engagement. Copilot to establish and maintain a “segment of one” model, where customer insights are automatically harvested and analyzed, to keep pace with fast-evolving consumer behavior.
Elevate store associate experiences
Adopt Copilots to ensure the right information gets to the right employees at the right time, through AI-powered knowledge sharing and collaboration. Copilots support store associates through intelligent task management, improved engagement, increased training adoption and seamless shift swapping.
Build trust with intelligent data security
Protect customer data with Copilot for Security, keeping your people, devices and platforms safe from increasingly complex threats. Employ Copilot to help protect any identity and secure access to any resource. Mitigate cyberthreats to devices, protect data, and improve compliance across clouds.
Imagine what you will do with Microsoft Copilot
We’re uniquely able to help progressive retailers maximize the power of Copilot to grow intelligently while controlling costs, thanks to the combination of our AI pedigree, exclusive Microsoft relationship, the deep retail expertise of our people, our industry IP, and the breadth of our capabilities.
88%
believe their customers are ready for either all (or most) interactions and processes to be done through AI
46%
could be automated or augmented by large language models
50%
have only started to implement workforce planning processes to safeguard roles in the gen AI era
45%
think significant support will be required to train workers to use Microsoft 365 Copilot
How we’re helping retailers to transform in the AI era
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